Phillips Hobbies wins Theo Paphitis Small Business Sunday! - Phillips Hobbies

It is an honour to say that we have received a massive boost from retail entrepreneur, Theo Paphitis! 🎉 Yesterday evening, we decided to tell him about our journey during ’Small Business Sunday’. Much to our surprise, Phillips Hobbies was chosen as one of his six 10th Anniversary winners! Theo shared our story with his 500,000 followers on Twitter, Instagram and LinkedIn. If you haven’t heard about Small Business Sunday, it is a weekly initiative which began in 2010. Since then, #SBS has supported over 2500 winners in the United Kingdom.


Already, we have received more followers on social media, additional orders and increased website traffic. Phillips Hobbies has also been profiled on the Small Business Sunday website ( which is exclusive to winners.


Small business champion and Ryman Stationery, Robert Dyas and Boux Avenue Chairman, Theo Paphitis, said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK.  My vision is that everyone who has ever won #SBS becomes part of a friendly club; like-minded individuals who can share successes and learnings. The website will also give a valuable profile to the winners chosen and I wish Phillips Hobbies every success.”


Anyone looking for a re‐tweet from Theo should tweet him about their business on Sunday between 5 PM and 7.30 PM and include the hashtag #SBS. Six lucky businesses are re‐tweeted every Monday at 8 PM and then invited to enter their profile on the new website, attend the annual #SBS networking event and take advantage of the networking opportunities.  

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